Team@masaimarketing.net

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Portfolio

Real Contractors. Real Results.

We Don't Just Run Ads. We Get Jobs.

Every client below was a business owner who needed results

CASE STUDIES

Home Hardware Store

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Pre-Fab Builder

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Skidsteer Attachments

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Home Construction Company

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Deck & Fence Builder

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Landscaper

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Home Construction Company

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Muskoka Deck & Dock Builder

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Floor Installer / GC

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Boat Builder

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Home Inspector

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Your Business Could Be the Next One on This Page.

You’ve seen the wins. Here’s how we make them yours next.

We engineer campaigns that book jobs and move product on command. Intent-first traffic. No-BS qualification. Speed-to-lead that turns clicks into cash. Clean CAPI and CRM feedback so the algo eats only what closes. We optimize to scheduled jobs and completed checkouts, not vanity metrics. You keep the dashboards, the recordings, and the playbooks so this compounds month over month.

If you want predictable booked work for your crew or daily sales for your store, this is the system that does it.

That’s all it takes.

Book My Free Call

No long-term contracts. No pressure. 

Floor & Decor – Home Hardware Store

The Problem

Floor & Decor was struggling with inefficient marketing due to working with inexperienced marketers. Sales were below expectations, and there was a major disconnect between the marketing and sales teams. Additionally, there was little to no tracking in place, making it difficult to measure campaign success or optimize performance.

What We Did

Implemented a content-driven ad strategy on Meta and Google, ensuring ads had a clear call to action. Focused on audience targeting and data-driven decision-making to refine ad performance. Strengthened communication between the marketing and sales teams to ensure a seamless flow of leads. Doubled down on high-performing strategies to maximize results.

The Results

30% increase in sales within the first 45 days. Continuous record-breaking months since taking them on a few years ago. Now, strategies are being implemented to scale revenue to $1M per month.

Complete Contracting Solutions

The Problem

Complete Contracting Solutions relied solely on referrals and word-of-mouth marketing. The owner wanted to expand the brand, grow the team, and take on more projects, but lacked a structured marketing approach to generate leads consistently.

What We Did

We captured high-quality content to showcase their work and credibility, then provided guidance to the team on optimizing their online presence. We implemented a content-first ad strategy, warming up audiences before launching direct call-to-action campaigns and aligned organic social media posting with paid ads to create a cohesive marketing flow. We also acted as a sales support system, helping refine the quoting process for better conversion rates.

The Results

The company started generating leads at 60% less cost than initially projected while achieving a strong return on ad spend. Organic content and paid ads now work together as a unified system, maximizing both brand awareness and sales.

Backcountry Hut Company

The Problem

Backcountry Hut Company, which makes high-ticket pre-fabricated cabins, saunas, and A-frames, had been burned by multiple agencies and was locked into a bad long-term agreement. They needed to generate more sales calls, grow their social presence, and improve return on ad spend – all with a limited budget.

What We Did

We came in and set up proper tracking from scratch, bridging the gap between their marketing and sales teams. We launched Google, Instagram, and Facebook campaigns using a content-first approach with targeted calls to action aimed at warm prospects. This drove booked sales calls at numbers they had never seen before.

The Results

The company is now seeing a 4.9x return on ad spend and has been working with us for over two years. We have helped them get more structures into more customers’ hands, all while working within their limited budget constraints at the beginning.

Pointer Attachments 

The Problem

Pointer Attachments was trying to run ads on Facebook and Instagram by themselves, just boosting posts with no real strategy. Their existing website was not converting visitors into customers, making it difficult to turn ad spend into sales.

What We Did

We built them a new Shopify website designed for conversions, then launched properly targeted Facebook, Instagram, and Google Ads campaigns. By correctly identifying the right audiences and locations, we set them up with a real advertising system rather than random post boosts.

The Results

The first month delivered a 3x return on ad spend despite the limited budget. The business is now positioned to scale, with efforts focused on growing both website sales and lead generation for the sales team.

DMB Renovations 

The Problem

DMB Renovations, a Halifax-based company, was wasting money running its own Facebook ads in Ontario without any real strategy. On top of that, their previous agency had locked them into a bad contract and deleted their website when they finally got out. They needed both a new website and a proper advertising structure from scratch.

What We Did

Once they were free from the previous contract, we built them a new website and set up a complete advertising infrastructure with proper tracking. This included Google, Facebook, and Instagram ads – all running without the need for extensive content. We established clear communication processes and focused on generating high-quality leads at a sustainable cost.

The Results

We hit our initial goal of $100 leads and kept pushing lower – eventually maintaining costs under $50 per lead for a service averaging $30,000. After more than two years of working together, the client has grown their team, expanded the company, and enjoys more personal time. The account has delivered close to an 8x return on ad spend.

Peakwork

The Problem

Peakwork, a woodworking company specializing in decks and fences in Ontario, was heavily dependent on referrals for new business. They were only running basic Facebook post boosts with no real strategy, which made it difficult to generate consistent leads and grow beyond word of mouth.

What We Did

Rather than teaching them how to manage ads themselves, we took over Facebook, Instagram, and Google Ads on a hands-on basis. The client continued handling their own social media content, which worked well for brand presence. We built out a proper paid advertising strategy designed to drive real leads and revenue.

The Results

Peakwork reached a point where they could pick and choose which jobs to take on, with bookings stretching months in advance. We maintained a 3x return on ad spend throughout the season, turning advertising into a reliable revenue engine.

Longwood Contracting

The Problem

Longwood Contracting was relying on referrals from a builder and word of mouth for business, limiting their opportunities to grow and increase revenue. They needed a consistent way to attract new clients.

What We Did

We set up a comprehensive digital marketing strategy starting with Facebook and Google Ads to drive targeted traffic. We built a professional website with clear calls to action and implemented tracking and analytics to monitor ad performance and optimize results. We also provided consulting to ensure the client understood how to maintain their ads effectively.

The Results

Longwood Contracting started closing more jobs through the new marketing strategy. After seeing positive results, they opted to have us manage their campaigns hands-on for continuous optimization.

PD Home Renovations

The Problem

PD Home Renovations had been working with multiple freelancers and marketing agencies, getting subpar results and barely breaking even. Nothing was delivering a real return on their marketing investment.

What We Did

We came in and conducted a proper content shoot, set up tracking, and built a solid campaign structure across Facebook, Instagram, and Google Ads. We focused on generating quality leads that actually converted, something the previous agencies could not deliver. We also consulted with the owner so he could eventually manage the account himself since he was no longer working on the tools.

The Results

The company began generating a strong return on ad spend with quality leads that outperformed anything the previous agencies produced. The owner gained the knowledge and confidence to eventually run the account independently.

Muskoka Parry Sound Deck and Dock Company

The Problem

Muskoka Parry Sound Deck and Dock Company was running Facebook ads inefficiently, just boosting posts and throwing money out the window with no real targeting or strategy in place.

What We Did

We connected with their website team to create a new site and set up proper tracking, campaigns, and structure across Facebook, Instagram, and Google Ads. We also created and distributed social media content for them. Recognizing a gap in the market, we tested advertising through the winter when every other deck and dock company had gone quiet.

The Results

Facebook and Instagram generated a significant number of leads at a 5x return on ad spend throughout the winter season. With a strong crew behind them, the company is now positioned to scale this summer to match their vision.

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New Age Home Renovations

The Problem

New Age Home Renovation had zero online presence and relied entirely on word-of-mouth referrals. They were not actively generating new leads or giving out many quotes.

What We Did

We built professional social media pages to enhance credibility and reach a wider audience. We developed a simple, high-converting website with easy contact options to encourage calls and inquiries. We launched Google Ads campaigns to generate consistent leads beyond just word-of-mouth.

The Results

New Age established a strong online presence, making them far more accessible to potential clients. They now generate steady leads through targeted Google Ads campaigns and no longer depend solely on word-of-mouth for new business.

Boudreaus Boat Building

The Problem

Boudreau’s Boat Building was running ads inefficiently from the owner’s personal Facebook account while struggling to survive. With no incoming work and their last big project coming to an end, the owner was relying on small jobs to get by. They had a full boat-building shop and crew, they desperately wanted to keep them employed.

What We Did

We set up proper tracking and launched Facebook and Instagram ads designed to generate qualified leads. Working alongside the owner, we acted as a sales support system, structuring campaigns to bring in leads that the owner could personally close on.

The Results

With an ad spend of approximately $15,000, we brought in a boat-building job generating roughly $560,000 in revenue. Since then, we have helped position the company as an expert and go-to boat-building shop in the area. The owner now has multiple projects running and a full crew busy year-round.